Steve Penny

   
A1-Optimization

Hiring the Best People

7 Ways to Motivate People That Don't Cost a Penny

What Is A Hero?

Citizen Warrior Basic Training

Email
831-688-1000

7960 B Soquel Dr. #377
Aptos, Ca 95003

Steve Penny has drawn record turnouts speaking on HIRING THE BEST PEOPLE: HOW TO SPOT MOTIVATION & ATTITUDE and 7 WAYS TO MOTIVATE PEOPLE THAT DON'T COST A PENNY at professional business management groups Nationwide - and has spoken at most of the major human resource conferences in the country. 

Calm and enthusiastic are the two adjectives most frequently used to describe Steve's communication style.

HIRING THE BEST PEOPLE
How To Spot Motivation and
Attitude In the Hiring Interview 

7 WAYS TO MOTIVATE PEOPLE THAT DON'T COST A PENNY

Master powerful communication techniques that motivate using rapport building questions to clarify expectations, counter negative attitudes, and give people the language to express criticism and feedback without hurting morale.

People value personal satisfaction over money. Studies show today's workers value seven non-monetary incentives - like independence to solve problems their own way, learning new things, or genuine praise and recognition - as the most vital components of job satisfaction and morale.

• Know the seven non-monetary rewards people value most

• Learn concrete, nuts and bolts questions and techniques that enable you to maximize your impact in all seven areas - without spending a penny

• Know how to tell when actions cross the line from appropriate control which every business must have - to inappropriately controlling behavior that leaves people feeling disrespected

• Master rapport building questions that counter negativity and workplace politics

Green Search Engine Optimization

Search Engine Optimization is the most cost-effective way of getting free, well targeted traffic that’s perfect for small business owners on a limited budget. 

Seventy to eighty percent of web users however, don’t go past the first page of a search result. If you are page two, you miss major traffic.

Because the search engine spiders crawling your site keep getting smarter, it takes an SEO expert with advanced algorithm analysis to track and keep up with the changes. 

Does it feel like your web site is just sitting there, not getting the traffic or sales it deserves?  What worked two years ago to keep the spiders happy and coming back simply may not be working for you today.

Most sites aren’t receiving the ranking they deserve because of simple, relatively easy to make changes the site owners or web designers are unaware of that’s downgrading their ranking.

Steve Penny Green SEO

A1-Optimization.biz
 

Specializing in Local Local Google Places Optimization

WHAT IS A HERO?

Using inspirational stories from America's rich frontier heritage, Steve explores the mind set and survival skills of the mountain men and what they learned from the Indians about "Acting Fearless" - how to be courageous and maintain possession of your confidence - to help you find the Hero Within Yourself in everyday life.

Dressed in buckskins embodying the spirit of self-reliance and independence that's created America, Steve tells inspiring tales of how Frontier Heroes got people to follow them out of respect for the example they set - by their ability to ride hard, shoot straight and bare-up when things get tough.

Learn the Native American practice of "Acting Fearless" to:

Fight fear and be courageous - even when the odds may seem against you 

Learn how to draw upon your inner reserves of strength when you need to

Know how to anchor yourself in the part of yourself that's bigger than yourself

Learn how to accept what is "A Given" - what you just have to get used to

Find out why Mountain Men couldn't see taking orders from anyone who lived indoors

Whether you work on the high-tech frontier - or what ever challenge you're facing - Steve concludes making relevant what we can learn from those who have overcame tremendous obstacles to help us gain perspective on your own challenge.